Rifa AI for India

Agents that speak India's languages

Voice and chat for collections, healthcare and insurance. One procedure, every language, every call on record.

Hear an agent

LIVE TODAY IN

Englishहिंदीमराठी+ more on request
A Hindi first-party collections call in progress. The agent states the EMI amount and days overdue and offers a new date, the customer asks to move the payment, and the card shows the Mini-Miranda disclosure, recording consent and calling window all cleared.

Don't read about it. Hear it.

Pick a vertical, a language and a situation, then talk to the agent in your browser. The same disclosures apply in every language.

Step 1 of 4 · Choose a situation
Language

Waiting for you to pick a situation

All accounts and names are fictional and mocked. Trust Center

Industries

Agents for every Indian business

  • Debt collection

    First-party servicing and third-party recovery, with calling windows enforced.

    • First-party EMI servicing
    • Third-party recovery
    • Promise-to-pay follow-up
    • Dispute and hardship intake

  • Healthcare

    Patient intake, reminders and billing, in the patient's own language.

    • Patient intake
    • Appointment reminders
    • Pre-visit verification
    • Billing questions

  • Insurance

    Claims, policy servicing and renewals, with every commitment logged.

    • Claim status updates
    • Policy servicing
    • Renewal reminders
    • Document collection
Features

Built for how India runs operations

  • Speaks their language, switches when they do

    Hindi, Marathi, Tamil and Hinglish, each on its own agent. Mix Hindi into English and the reply comes back in Hinglish.

  • Compliant with RBI, IRDAI and DPDP

    Calling windows enforced before dialling, no third-party disclosure, insurance servicing-only, Ombudsman details on request.

  • A person at the right moment

    Disputes, stop-calling requests and medical emergencies transfer instantly with a reason code, never a cold handoff.

Platform

From one workflow
to every call on record.

Pick the procedure and the languages, connect what you already run, and watch every call prove itself.

  1. Configure

    Choose a workflow and languages

    Pick the procedure the agent runs and the languages it answers in. The rules hold in every one.

  2. Connect

    Plug into your systems

    Connect the CRM, telephony and payment systems your team already runs. No new stack to adopt.

  3. Observe

    Prove every call in Reflect

    Transcripts, checkpoint pass, handoff reasons and outcomes, together in one dashboard.

Security

Ready for the security review

Rifa sells into banks, hospitals and insurers. Procurement's evidence is already in place.

Visit the Trust Center

SOC 2 Type II

Independently audited security controls.

ISO 27001

Information security management system standard.

ISO 42001

AI management system standard.

HIPAA and BAA available

For healthcare workflows that touch patient information.

  • AES-256 at rest
  • TLS 1.3 in transit
  • 99.9% uptime SLA
  • Recording and consent
  • FDCPA and TCPA controls
FAQ

Questions from Indian operations teams

Languages, channels, integrations and what happens when a call needs a person.

English, Hindi and Marathi run in production today. Other Indian vernaculars can be added for a specific workflow on request. Whichever language a call runs in, the agent follows the same procedure and delivers the same disclosures.

Yes. Pin a language and the agent speaks it from the first word. Leave it on auto and the agent opens in English, then follows whichever language the customer replies in and stays there.

Debt collection, healthcare and insurance. First-party servicing and third-party recovery, patient intake, reminders and billing questions, and claims, policy servicing and renewals.

Yes. Structured workflows, exceptions and routing connect to the CRM and payment systems your team already runs.

Disputes, hardship and attorney mentions transfer instantly with a reason code, never as a cold handoff.

Days rather than months. Build the agent yourself or work with our integration team. Either way you get a compliant agent with full observability from day one.

Build an agent your customers can speak to

Hear the same agent your borrowers, patients and policyholders would. Every call recorded and scored in Reflect.

Reflect showing an Indian collections call: the interactions list, the call's metadata and its Hindi transcript